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June 11, 2014
Easy Living, Spring Creek's monthly eNewsletter launches
The premier issue of Easy Living, Spring Creek's eNewsletter was released to over 8,000 subscribers, had a 27.4% open rate, and received 136 additional views from social media exposure. The monthly electronic publication will feature all the latest happenings within the community as a source of information for residents, Spring Creek Golf Club members, and folks interested in learning more about life in Spring Creek.

View issue


April 1, 2014
Beeline awarded marketing contract
with Louisa County residential golf community

Spring Creek,
a carefully-planned premier gated community outside of Charlottesville, has aligned with Beeline to implement a comprehensive marketing plan. Based on a thorough analytics assessment, Beeline will develop a monthly eNewsletter, social media presence, and event marketing campaigns tailored to their target audience. Spring Creek offers a nationally recognized professional golf course and countless amenities such as a beautiful sports center with an over sized community pool, fitness center, meeting rooms, tennis courts, and playground for the kids for their home owners. For more information about the community, visit springcreekliving.com

February 12, 2013
Stanley Martin Homes and Piedmont Realty &
Construction Join Forces For Increased New Home
Sales in the Washington D.C. and Charlottesville Markets

RESTON, Va., Feb. 11, 2013 /PRNewswire/ -- Stanley Martin Homes, one of the largest homebuilders in the Washington, D.C. market and Piedmont Realty & Construction, one of the largest homebuilders in the Charlottesville, VA market, today announced a definitive merger agreement of the two companies. The merger is part of Stanley Martin's growth plan to complement its five consecutive years of increased new home sales. View


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Featured Client: Commonwealth Emergency Physicians (CEP)

January 20, 2012
Savoir Fare Catering is featured in the Winter 2012 issue of Weddings Unveiled Magazine for last June's newlyweds Casey and Tony at Silverbrook Farm in Purcellville, VA. More

December 30, 2011
Savoir Fare Catering featured as a preferred caterer in the Washington DC area
in the Ultimate Wedding Guide of Washingtonian Magazine's Bride & Groom Winter/Spring 2012

September 29, 2012
Piedmont's Fall/Winter
Issue of Groundbreaking Magazine

24 full color pages highlight the latest Piedmont innovations and the partnerships we've fostered to create an unmatched product.

May 10, 2012
Piedmont's Spring/Summer
issue of Groundbreaking Magazine

24 full color pages highlight the latest Piedmont innovations and the partnerships we've fostered to create an unmatched product.

November 20, 2011
Beeline turns 10!
Ten years ago, with the love and support of friends and family and the encouragement of bosses and co-workers, Beeline Design, Inc. opened for business. Over the years, I've been blessed with terrific Clients that allow me to be do what I love--"bee" creative. Thanks to all that have been there to celebrate the highs and commiserate during the lows. You're the best! :)


October 25, 2008
SIPA launches new website to Shenandoah Valley
and adjacent West Virginia community

Shenandoah Independent Practice Association (SIPA) is pleased to announce the launch of their new interactive, highly user-friendly website. The group of community-based physicians comprised of more than 100 primary care and 200 specialty physicians required a website that offers a wealth of information, including a comprehensive listing of its physician members, office locations, hours of operation, insurances accepted, group membership information, and means of contact.

“We are very pleased with this new way to connect with the community through a web presence. It's a great opportunity to effectively communicate and partner with patients to offer the best in comprehensive, community-based health information,” said Connie Heard, Executive Director of Shenandoah IPA.


October 25, 2008
Newly-redesigned Bank of Clarke County website launched

Bank of Clarke County (BCC) developed their website over twelve years ago and acknowledged the need to develop a completely redesigned 44-page web campaign that would offer clean navigation and design with a good balance of white space. BCC wanted to incorporate several account matrices, online banking login on every page, an interactive banner featuring Bank of Clarke County customers, an interactive map highlighting BCC branch and ATM locations, and a Flash/PHP form on the Contact page.

Client feedback

October 10, 2008
Commonwealth Emergency Physicians' new brand campaign launched to Loudoun community

Beeline worked closely with the senior board members at Commonwealth Emergency Physicians (CEP) to develop a new brand for their practice. CEP provides emergency medicine services for two emergency departments at Inova Loudoun Hospital in Landsdowne, Virginia and the Leesburg Emergency Campus on Cornwall Street. With a 91% increase in patient volume since 2001, CEP has successfully maintained a superior employee retention rate and received patient satisfaction scores exceeding the national average. CEP offers the opportunity to work and live in a thriving, energetic environment.

Client feedback

June 30, 2008
Shenandoah Independent Practice Association launches new identity and print media
campaign to their northern Shenandoah Valley and adjacent West Virginia audience

Shenandoah Independent Practice Association (SIPA) was formed in 1994 by a group of community-based physicians to offer an expanded level of benefits for our patients. By acting together as a group, SIPA members work more effectively with insurance companies, resulting in a more comprehensive level of patient care. The group decided after fourteen years of working without a corporate brand, they needed to develop a logo that their audience could identify and understand the organization’s mission on their patients’ behalf. The final logo incorporates a symbol representing the mountainous landscape of the regions SIPA supports.
Digital Media Enterprises (DME) is currently working on Phase II of the organization’s web presence with an anticipated launch in early 2009.

June 15, 2008
Berryville Main Street receives Award of Excellence from the Virginia Downtown
Development Association for Business Development, Promotion and Marketing

Berryville Main Street was awarded the 2008 Award of Excellence from the Virginia Downtown Development Association (VDDA) in its Business Development, Promotion and Marketing category. According to VDDA, the award recognizes excellence in promoting and developing programs of revitalization organizations. Beeline Design Inc. worked closely with Kate Petranech and Jeanne Krohn, Berryville Main Street Board of Directors to deliver the new identity in the fall of 2006. The new branding includes a rooster, representing Berryville’s rural heritage and emphasizes Berryville as the central gathering place in the rural community of Clarke County. “Now that we’ve gotten our identity established, we have more presence and visibility,” Krohn explained. Beeline developed the stationery and newsletter design template for Berryville Main Street to maintain and update for upcoming issues.

Client feedback


*Web and interactive projects developed in partnership with Digital Media Enterprises.

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Commonwealth Emergency Physicians The Lost Dog Bed & Breakfast Shenandoah Independent Practice Association (SIPA) Berryville Main Street